ButterJAM was contracted to create an online portal website for a new toy concept, Stiggy, the first smart WIFI remote control car. The website system complements the actual toy car by allowing users to create and manage their own accounts, upload and maintain images and videos shot from the toy car, track and analyze various run performance, and access learning module resources and documentation. The site is created to be fully COPPA compliant to accommodate the kid demographics targeted by the RC car. The custom-built backend content management system has a full complement of user-management tools allowing site managers to edit, maintain, and change nearly all aspects of the website content. The system also contains exposed APIs for the mobile application (iOS and Android) to query, send, and receive data to and from the website.